Animation design

Animation design

Animated videos, as well as videos with animation elements, are becoming more and more popular because they help to attract the viewer's attention and add more creativity and fresh ideas to the product.

What is animation design

Animation design (or motion graphics) is a combination of graphic design and classic animation principles. These are animated videos, completely or partially created using computer graphics, which can be both self-contained videos (animated music videos, information videos, advertisements, promo videos, etc.), and part of a large project (intros for films and TV shows, TV channel identity, titles, stylized animation over the footage, etc.).

With the help of 2d animation, familiar static graphics come to life, which allows you to keep the viewer's attention for a longer period of time. Thus with the help of the video it is possible to convey a vast array of information in an understandable and interesting form.

Despite its comparative novelty and «youth», video design quickly gained popularity in the video production market, continuing to constantly develop in different directions, improve and expand the range of its application. Modern software opens up a huge range of possibilities, allowing to embody the most daring creative ideas into reality, which means improving the quality of media products, making advertising more selling and making the brand more recognizable. Ordering an animated advertising video means making a significant step in the development and promotion of any company, brand or startup.

Benefits of animation design

Among the many benefits of motion graphics:

• The ability to grab and hold the viewer's attention. Animated videos are more visually appealing that’s why the majority of users prefer video over static graphics.
• The ability to deliver information to the user as quickly as possible The main "pillars" of infographics and advertising are simplicity, clarity and accessibility due to significant time constraints.
• Ability to organize data and uncover complex concepts. It is in this case that a short animated video is much more relevant than long texts, because it can fit a large amount of information, which is easily assimilated by the viewer.
• Animation design is one of the fastest growing content marketing tools as it increases the readability of messages and allows you to stand out in a continuous stream of diverse content.

In what areas is animation design used?

Animation design is an effective tool that helps to present any idea or product in an interesting way. Based on this, 2d motion graphics are in demand in a wide variety of areas:

• film industry — teasers and trailers, screensavers, creation of titles for films;
• television — design of programs, screensavers, titles and subtitles;
• entertainment industry — games, streaming resources, entertainment video projects;
• marketing — promo videos, advertising on the Internet and on TV;
• business — infographics for product presentation, conferences, websites, presentation videos for business partners, brand logo animation;
• education — creating cartoons for easy and accessible explanation of complex information.

Where to order high-quality animation design in Kyiv

Animation design services in Kyiv are offered by a large number of studios, among which it is important to choose the one that brings together the best specialists and guarantees high quality video.

Video production studio LANET PRODUCTION is a team of experienced professionals who have been working for many years on the creation of both various short videos and full-length animation projects. The team's portfolio includes the animated series «Fiksiki», loved by a wide audience, which testifies to the high quality of the work performed and the professional approach of each member of the creative team. If you have decided to order the creation of an animated video in the LANET PRODUCTION studio, you will receive an individual approach, an interesting and uncommon concept of the video and a guaranteed high-quality result that will not leave any viewer indifferent.

How much does animation design from LANET PRODUCTION studio cost?

The cost of a video with an animation design depends on many factors and is negotiated with each client individually. There are many factors that influence the price of motion graphics. The price of animation design depends on the graphic and animation style, animation duration, deadlines and much more and is negotiated with each client individually. Also except animation design LANET PRODUCTION provides Motion design.

To order animation design from LANET PRODUCTION studio and get more detailed information about the provided services and prices, fill in the brief on the website or contact us at the number indicated on the screen.